Record ticket sales for MARIA THERESIA – THE MUSICAL

MT Photos 05 © Deen van Meer

Just in time for the world premiere of MARIA THERESIA – THE MUSICAL, a new ticket record was set in the history of the VBW.

Around 100,000 tickets have now been sold. The new musical thus follows on seamlessly from the success of the last VBW in-house production ROCK ME AMADEUS – THE FALCO MUSICAL and ranks among the best-selling VBW musicals.


INFO & TICKETS

  • Alongside New York, London and Hamburg, Vienna is one of the world's leading musical metropolises. With new in-house productions such as MARIA THERESIA – THE MUSICAL, Vereinigte Bühnen Wien shows that Vienna is not only an important venue for international productions, but also the birthplace of innovative, world-class works. This strengthens Vienna's reputation as a creative centre for musical art and cultural innovation.

    Wien Holding Managing Director Dr. Kurt Gollowitzer

  • We are delighted with the overwhelming response to MARIA THERESIA – THE MUSICAL. The acclaimed premiere and the outstanding advance booking show that our aim of developing our own productions that are both artistically high-quality and appealing to the public is paying off. This success confirms our strategy of focussing on strong VBW in-house productions. The fact that we have already sold 100,000 tickets emphasises the importance and significance of the musical genre for VBW and our audience.

    VBW Musical Director Christian Struppeck

  • The extraordinary success of MARIA THERESIA – THE MUSICAL impressively demonstrates the strength and innovative power of Vereinigte Bühnen Wien as a leading musical and musical theatre company. With our strong in-house productions, we create lasting artistic highlights that are also commercially successful and inspire audiences in the long term. These record advance sales are proof that VBW is continuing to expand its position as the centrepiece of the musical scene in the German-speaking world.

    VBW Managing Director Prof. Dr. Franz Patay
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